The road to your website
Social media or website? Okay, okay. I know that websites are considered a bit ‘ho-hum’ by some people. But a good website is a must-have for most businesses, whether service…
Social media or website? Okay, okay. I know that websites are considered a bit ‘ho-hum’ by some people. But a good website is a must-have for most businesses, whether service…
Whether you’re creating social media posts, blog content, or ad copy there are a few important things to remember. It’s not about you (sorry!) Your clients want to know you…
No budget for a professional writer? Knowing what to write for your web pages, newsletters, eBooks, social media and other marketing and content platforms is challenging. But if you’re not…
Stuck for fresh content ideas? We all suffer from writer’s block – it’s normal. Even professional writers come up against brick walls when trying to create fresh copy and content.…
Writing for your business Do you love words? Most of my Google searches start with: “What is another word for …?” or “What is another term for …?” I can’t…
Avoid jargon in your marketing Copywriters and content writers love words – it’s the nature of our business. But coming up with words that resonate with an audience is more…
What is a copywriting hook? Let's look at a fishing rod analogy: Bait = headline Hook = writing hook Line and reel = ad copy Choose the right bait Make…
Can you build your own website? The short answer is yes. Should you build your own website? The answer to this question isn’t so short. There are countless online DIY…
Good Vibes … Great headline. It sparks interest. Writing an attention-grabbing headline can be a major workout for some people. If you fall into the ‘headlines are a marathon’ category,…
When is the right time to write? If you’re not a professional writer … Professional writers don’t always hit the laptop keys at a million miles a minute to produce…